As the trucking market continues to exhibit uncertainty regarding its growth trajectory, interest from new carriers, especially owner operators, is on the rise. The trucking industry presents a potentially lucrative opportunity; however, it is accompanied by numerous rules, cultural aspects, and regulations that are often overlooked, contributing to the 80-90% failure rate of new carriers within their first year of operation.

RPL acknowledges the vast amount of information available about the truths and misconceptions of the market, but more importantly, we focus on equipping you with the essential information, tools, and resources needed to thrive in the industry, regardless of fluctuating market conditions. This is the aim of our Funnel to First program.

Funnel to First is tailored for new operators with little to no experience in the trucking field, providing guidance through the processes that will enhance their chances of success. Let’s be honest, authority tenure, customer preferences, and the industry's unpredictable changes impacts everyone. RPL comprehensively prepares its carriers through compliance, operational and financial readiness, along with a strategic transit plan that fosters confidence and facilitates profitable operations.